Acme API (sample) · DevRel ROI · September 2026
Monthly briefing
22 activated developers.
Level with August. Troubleshooting brought in the most activated developers. 98% of signups were traced to a source, above the 70% reliability line.
Activated developers
22
0% vs August
Signups
52
from 1,603 engaged developers
Went live
11
developers in production
Match rate
98%
reliable ≥ 70%
Engaged developers
1,603
with activity this month
The funnel
Step-to-step conversion
- Engaged1,603
- Signed up52 · 3%
- First API call22 · 42%
- Live11 · 50%
Top content
- 1TroubleshootingVideo · 49 views2.3
- 2API ReferenceTalk · 46 views1.7
- 3Best PracticesVideo · 52 views1.5
Activated developers · Linear attribution
Top event
0 events were credited with signups or activated developers.
Methodology
Linear attribution over the 90 days before each signup or first API call: credit is split evenly across every touch. Signups with no traceable source are excluded, not estimated (1 of 52 this month). A match rate of 70% or more counts as reliable.
98% traced · 2% not attributable
How developers said they found you
Self-reported at signup · not part of attribution
- Friend 15
- ProductHunt 9
- Google 8
- Conference 8
- Twitter 7
- HN 5